iPhone 5 Shows Serious Pent Up Demand
The iPhone 5, and the demand from users globally, is starting to show unprecedented demand. It’s been a whopping 15 months since the Apple released their latest version of the iPhone which is the iPhone 4. Nearly a year and a half if a lifetime when it comes to the lifespan of a smartphone.
The wait for the iPhone 5 has been so painful for some companies that they’ve even gone so far as to blame Apple for the dismal fiscal performance. Both Verizon and Best Buy have made mention of the iPhone 5 delay as being factors for missing quarter profit and revenue targets.
A new survey is out from ChangeWave Research that shows pent up demand for the iPhone 5 is extraordinary, far and beyond anything we’ve seen with previous iPhone models. The survey, taken by 2,200 potential smartphone customers, shows that 31% of customers who are currently shopping for a new phone consider it “very likely” (13%) or “somewhat likely” (18%) they will end up with an iPhone 5 in their hands. Compare that with the numbers for the iPhone 4 — 12% and 13% respectively.
And that’s just comparing the iPhone 5 with the iPhone 4 pre launch numbers. We can’t forget about the millions of customers out there that are still proud owners of the iPhone 3G and iPhone 3GS.
Sprint also made it’s way into the survey where a whopping 54% of Sprint’s current subscribers say they are “significantly likely” or “somewhat more likely” to buy the iPhone 5. This immediately puts pressure on Sprint to live up to their end of the bargin however. Sprint just announced they would be offering unlimited data packages to all iPhone 5 customers. Compare that to both AT&T and Verizon who have limited data packages for the iPhone 5, and all previous iPhone models.
Sprint’s unlimited data package for iPhone 5 customers may end being a drag no their bottom line and a decision they may end up regretting. The iPhone 5 is set to be faster and more efficient than all previous versions of the iPhone allowing for data to be consumed faster.
Read more: iphone 5 demand, iphone 5 survey